Remember the classic line from the Arnold Schwarzenegger movie Kindergarten Cop, “Who is your daddy and what does he do?” Well, customers tend to have a similar experience with your business every time they approach your front door. What is your business and what do you do? If these questions can’t be easily answered when looking at your storefront, then you have already failed. Not only does your storefront need to be aesthetically pleasing to help attract customers – as much as 70% of first-time sales come from curb appeal – but it also needs to better inform potential customers about your business. This is where Custom Logo Graphics can really help.
What Are Custom Logo Graphics?
A custom logo graphic is exactly what it sounds like, a graphic placed in your store window that not only displays your logo, but often important information such as store hours or your company tagline. These seemingly simple bits of information can be the difference between a new customer and a lost opportunity.
“Store window displays play important roles in influencing shoppers’ store entry decisions and their perceptions of brand/store image,” explain researchers Hyunjoo Oh and Jenny Petrie in their article “How do storefront window displays influence entering decisions of clothing stores?”
Does your storefront leave much to be desired?
Additional Benefits of Custom Logo Graphics
- Advertising: Your storefront – your curb appeal – should be treated like advertising, because that is what it is. Just like a television or print ad, your storefront should be viewed as a way to attract potential customers.
- Branding: Window graphics are just another way to build your brand.
- Provide Direction: Window graphics are a great way to provide direction in an aesthetically pleasing way. What are your hours? Where is parking located? Are you open? Push or pull?
- And More!
Custom Logo Graphics from American Solar Tinting
American Solar Tinting, Inc. is licensed, bonded, and insured and has served over 46,000 satisfied customers throughout Maryland, Virginia, and Washington, DC since 1958. We offer custom corporate logos and graphics for glass windows, walls and doors. We are an authorized dealer of SOLYX® films, the finest decorative films available. Click Here to request more information.
If you have any questions about Custom Logo Graphics, please call American Solar Tinting today at 1-800-0100. You can also follow American Solar Tinting today on Google+, Pinterest, Facebook, and Twitter.